This Forrester study reveals that 86% of health and life sciences (HLS) senior leaders believe AI will define organizational success over the next five years, yet most companies remain in early adoption stages. While 76% seek AI for personalized interactions and 82% expect efficiency gains, significant barriers persist including inadequate data quality (64%), privacy concerns (61%), and lack of internal expertise (57%). The research shows 81% of HLS organizations are partnering with technology vendors, with 53% planning to increase AI investments, emphasizing the critical need for trusted partners with strong security, workflow integration, and industry expertise.